WHO EXACTLY IS YOUR CUSTOMER? • CONVERSATION SERIES

thelotco

LISS17_JETONA LISS17_MELISSA

Jetona Bajram-Giummarra & Melissa Robbins – Founders, The Lot Co.
11.00am – 12.00pm
Tickets $30.00

Join the Lotco girls workshop to clearly determine who is shopping at your store & what they want. We will guide you on how to maximise sales and connect effectively to your customer. We will cover buying tips, making sure you have the right product mix in store at the right time of year, why it’s important to have varied price points, branded packaging, store presentation and visual merchandising.

Mel has serious experience to boot.
Years & years of retail, wholesale & manufacturing experience. And now as National Brand & Sales Manager for a leading Australian accessories brand.
She has owned her own business.
She’s travelled & showcased at trade shows internationally.
She lectured Fashion Business & continues to mentor today.
Mel knows everything sales, branding, social media, retail, wholesale & can share endless factual insight into everything business.

Jetona has done a lot. Years & years of being self-employed within the fashion & retail industry and now as General Manager of a major Australian accessories Company.
She has designed, manufactured offshore, owned & operated multiple stores and mastered sales like no one else.
She lectured Fashion Business & continues to mentor today.
Jetona knows everything sales, marketing, retail, operations, wholesale and management and lives to share an abundance of current insider industry information with all she meets.

thelotco.com.au


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